Welcome to the Superior Service Field Guide

The aim of this blog is to explore what superior service means, why it is that some organisations are particularly good at it and why some seem to struggle.

The basic premise is that there is far too much service out there that is just functional and quite a bit that is inferior or worse. So, improving service from inferior or just OK to superior represents an opportunity that many organisations are not exploiting. Continue reading “Welcome to the Superior Service Field Guide”